Benefits of SEO
Google has started rolling out the Mobile first indexing update. With Mobile Indexing method, Google test ranking of website on basis of the update. It crawls mobile friendly website first and it does not find any then it crawls desktop version websites. Now, Google will give points only to that website who are mobile friendly or responsive and must having mobile version features.
Get to know here that which things you need to know to optimize your website to improve Ranking with Mobile-First Indexing:
Responsive design: Make your website friendly or mobile version to process well in Mobile devices. To check whether your web design properly functioning or not on mobiles then run through it on Google Mobile-Friendly tool.
Short images: Make sure that you upload short sizes images on the website that user will be able to watch it clearly.
Short video: Make sure the videos on site must be short and not too lengthy because long video can take too much time to load website time on mobile. keep your video short for the relevant results.
On-Page SEO: Mobile phone does not display full Meta title or description, so keep in mind that your Meta title and description must be to the point and must be short too.
Content: If we are talking about the mobile version content then it should be not lengthy as long content is not clearly visible according to desktop version website. So your content should be to the point and user-friendly to well rank well.
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- Increased Traffic: With the help of SEO strategy pages who got top positions in the Google search results receives numbers of impressions and clicks on their website or got majority of users on their web pages who are continuously looking for your any products or services.. Hence, SEO is the most effective strategy which brings more and new customers; it will help to bring targeted traffic to your website.
- Better ROI: One of the enormous benefits of SEO as compared to all other sources of digital marketing tool is that it releases the highest Return on Investment (ROI) for your business.
Customers are loyal which visits through seo ranking on your website rather than paid ads, they are actually searching for your product or service. A click from Google SERP is much more valuable over a click from paid ad.
- Cost effective: Search engine optimisation is one of the most cost effective advertising tool among all such as PPC advertising, social media marketing, or purchasing leads for an email marketing. It brings organic visits; organic listings are essentially free of cost.
- Build brand awareness: SEO builds brand awareness of those websites who ranked on the top of the Google search results because When your sites appear on the top of the first page of search engines such as Google, Yahoo, and Bing, your visitors are more likely to trust your brand when they search for a particular keyword rather than other brands that don’t have a strong web existence.
- 24*7 existence of business: A SEO friendly site will rank all day, every day and throughout the year. It maintains 24*7 hours online presence of your business.
Learn more: Top SEO services